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This domain had the following in the homepage, "The James Upshall Pipe Company UK Limited, is pleased to announce the distribution of James Upshall Pipes in the United States." Our analyzers observed that the web site stated " Just as in previous years, each James Upshall Pipe is hand turned by Master Craftsman Barry Jones." The Website also stated " All pipes, from the Tilshead to our Highest Grades, are made from naturally cured Grecian Plateau Briar. The James Upshall Pipe Company never has nor ever will use pre-turned bowls. All of our pipes are hand made from start to finish in the United Kingdom. Quality and Tradition at ." The website's header had briar pipes as the most important keyword. It was followed by briar smoking pipes, pipe and tobacco, and gifts for him which isn't as ranked as highly as briar pipes. The next words the site uses is luxery gifts. high grade smoking pipes was also included and will not be understood by search parsers.